Are your active aging female clients plateauing? | Blog by Hayley Hollander (US)
A guest blog by Hayley Hollander. Do you work with female clients? Do you have any female clients who are giving everything they got to their program, but continue to plateau, or worse are gaining weight? They might be going through peri-menopause. Peri-menopause, the transitional period in a woman’s life where their monthly cycle (menses) […]
Personalised automations for fitness businesses – the future is already here | Blog by Owen Bowling
A guest blog by Owen Bowling. The Oxford Dictionary defines Artificial Intelligence (AI) as: ‘the theory and development of computer systems able to perform tasks normally requiring human intelligence, such as visual perception, speech recognition, decision-making, and translation between languages.’ This month I am excited to be presenting ‘Using Chatbots and AI to Attract and […]
Customer Service as the Foundation of Marketing – are you prepared to combat your competition?
A guest blog by Travis Barnes (USA). If you are ready to combat the competition and fight for your place in the market space, then this blog is for you. Most of us got into this business because we share a common purpose which is that we are meant to change lives through fitness. And […]
If people hate their body so much, why aren’t they motivated enough to change it?
A guest blog by Glenn Mackintosh. One of the most common questions I get asked in a session or workshop is some version of “If I am so upset by my looks, why aren’t I motivated enough to change?” While it intuitively makes sense that dissatisfaction would make people want to change, what gets people in […]
Want to train women effectively? You need to understand their unique physiology
A guest blog by Naomi Ferstera. “Women are not little men”. This is the phrase that caught my attention while flicking through my stories on Instagram a few years back. It was a recommendation for “The Women’s Book” by Lyle McDonald. What may not be well known by the general public, but is well known […]
The Most Effective Fitness Marketing For Any Budget
A guest post by Richard Toutounji of COM Marketing. I bought a fitness studio when I was 17. I knew nothing about business or marketing, but I had a passion to help people. I learnt a thing or two during that time about marketing on a small budget. And over the years I’ve had varying […]
